Rhianna: Gucci Gang

New Collection Alert

#GucciGangGucciGangGucciGang

The 'free spirit'. 

New season Gucci has officially landed at Eyesite and it’s exactly everything we wanted. Pastel palettes, quirky shapes, and iconic Gucci stripes - anything goes! Throughout the collection you can feel the inspiration with aesthetics from eras gone by; 60s psychedelic neons, 70s cool tints and oversized 80s shapes, yet each piece still offers a very contemporary feel. All styles in the collection are created non-gender specific once again abolishing all laws in fashion by creating an aura of “wear whatever you want” and “be whoever you want to be”.

The 'icon'. 

Can’t get enough of the Gucci stripes? This classic piece mixes both acetate and metal materials into one unique design with the stripes wrapped around the front and following through along the sides. It’s for sure a staple design with an iconic Gucci edge.

 The 'twist'. 

In this collection we are seeing a comeback of the traditional half frame ("Supra") styles. This design is featured in both round and square shapes - emitting high fashion geek chic. And of course it wouldn’t be Gucci without glitter and stripes!!

 The 'campaign'. 

Gucci have made the biggest come back in fashion by evolving into today’s current trends and themes. The brand recently broke the internet for their watch campaigns in which they embraced internet culture by releasing a selection of Memes to their Instagram page. Gucci’s creative director Alessandro Michele explained that they needed to connect with people from all walks of life. This particular campaign was aimed at the cyber generation. The series of memes which were released were held with mixed reviews but if ask you me, I think they’re genius! 

Join the Gucci Gang for SS'18 across Eyesite stores. We look forward to seeing you soon. 

Sophie: I J'adior holiday season

Obsessed (!!!!) and once again my choice is Dior. After visiting Dior HQ yesterday, I can’t wait for summer and I can’t get enough of this seasons top three. Get me on that beach. It’s time to book a holiday. But which sunglasses shall I pick? And were shall I go?

                                                                                                CLUB1 - IBIZA

Maria Grazia Chiuri has done it again. Dior’s creative director has found the perfect mix of sports luxe with feminine beauty. I’d pair mine with a one shoulder, high waist bikini. Ibiza is calling.

              CLUB 2               

PARIS

This mini removable visor paired with jeans or a vintage style dress and trainers; feminine with added attitude. I’m thinking a stroll down the Champs-Elysees, maybe stop off at Avenue Montaigne if I dare, café, glass of rouge vibes. Perfect for a weekends trip to Paris.

CLUB 3 - L.A.        

Enter my "happy shades". The oversize pilot with side shields paying homage to Christian Dior himself. CD loved astrology and believed stars to be a sign of good luck, which is why they adorn the front of this piece. I’ll pair mine with a slogan tee, sliders and cut off denim or a plain black swimsuit by the pool.

.....Which club are you?

J'adior? - I do!!

Until next time; "Bon Voyage"

Sophie x

Jon: Frames for Film

Here at Eyesite we love diversity. We love everyone's different style, fashion insight and interpretations of what's on trend. Our Eyewear Stylist Jon gives an insight into iconic eyewear on film:

Frames for Film - Iconic eyewear on film.

Choosing frames for some is simply a necessity, its purely practical and together with a prescription enables a person to view the world a little clearer. However, if we dig a little deeper we often find there is more to the story. Each individual’s eyewear choice can say so much more about a person's taste, personality and persona than perhaps they think.

In styling ourselves the way we do we are telling a kind of story, the narrative doesn't even have to be real or true but it can be a fun process! Our frames can be an extension of who we are and how we want to be viewed. Fun or serious, professional or casual, each are relevant and not necessarily exclusive, how we want to be perceived is the interesting bit. Frames can be an afterthought for some but done right can tell someone a great deal, without a person even having to speak a word.

With all this in mind I started to think about my favourite films the iconic characters in them and their iconic frames choices. We are massively fortunate at Eyesite to stock some truly unique pieces of eyewear some of which are echoed in the following movies.

Leon the professional.  

Directed by Luc Besson starring Jean Reno and Natalie Portman. Reno portrays a professional hitman who makes an unlikely bond with a young orphan who eventually becomes his protege. Jean Reno character is easily one of the most iconic antihero of all time. His effortless, somewhat minimal style in this movie has been copied a thousand times over. You can even see the likes musicians like Skepta mirroring something Jean nailed in '94. The strength of this look never fails and most importantly Jeans iconic round sunglasses have undoubtedly stood the test of time.

For this fit in mind look no further than Dior Homme metal, Garret Leight or a Cutler and Gross in clear. Or if your going the extra mile ask about getting a Giorgio Armani Optical glazed as a sunglass.

American Psycho.

Shortly after the time of its release American Psycho quickly became a critical and finical flop. But since its release in 2000 it has gone on the become one of the biggest cult classics and widely quoted movies ever. Based on the book by Bret Easton Ellis staring Christian Bale this black comedy tells the story of a wall street banker on the verge of complete mental breakdown. Christian’s sharp suited attire and a penchant for Oliver Peoples glasses is still inspiring people today.

Try Oliver Peoples obviously, ideally in tortoise shell. But don't forget we stock Garrett Leight (Oliver Peoples founder, Larry Leight's son) and Tom Ford respectively if your looking for that sophisticated NY boardroom look.

The Lost Boys.

Last but not least I've chosen The Lost Boys by Joel Schumacher this 80's cult horror classic starring child superstars Corey Haim and Corey Filedman and not forgetting Kiefer Sutherland has everything. It has just the right amount of 80's punk and New wave matched with a So Cal coolness that made me want to move to the US after the first viewing.

Look out for classic Rayban Clubmasters and offerings from Persol. For a more luxury contemporary twist try Dita System One or Nomad.

My advice, be in your own movie, stand out from the crowd and don't be afraid to show us your story.

Rhianna: F is for FENDI

Here at Eyesite we love diversity. We love everyone's different style, fashion insight and interpretations of what's on trend. Our Eyewear Stylist Rhianna gives an insight into her favourite eyewear for Autumn/Winter '17:

Fendi is world renowned for their fun and bold designs, and this autumn/winter is exactly that. This seasons campaign is called "F en Folie" which is a reference to their playful and unexpected designs which will feature - they’ve even gone as far as to create an all-new face logo which displays the circular F.

Available in a variety of different shades, the sophisticated sunglasses reveal the versatile and fun side of the Maison's new F is FENDI logo. Discover more on: www.fendi.com Directed by CYCY Sanders

My favourite piece of the collection is The Fendi Run Away sunglasses. The design is constructed of its bold, oversized, circular lenses with very fine metal sides and a double bridge - TOP TIP: keep a look out for large metal designs because they are a key trend across the catwalks this autumn/winter. The over exaggerated round shape of the sunglasses is what gives this piece it’s Fendi identity. The use of bold shapes and bright colours are key ingredients into making a Fendi design.

FENDI Run Away

This season we are seeing a come back of large brand logos, which was featured throughout the early 00’s. An example of this is the Dior Overshine, frequently worn by Paris Hilton paired with her pink velour Juicy Couture tracksuit – an early 2000’s staple. Fendi, Dior and Givenchy, to name a few, are heavily displaying this trend in their designs. Not forgetting the most iconic accessory of 2017: The double G Gucci belt. Every VIP has been pictured wearing it and every fashion blogger has to have it

Dior Overshine

Which brings me nicely back to the Fendi Run Away. Keeping in suit the front lenses feature a large stamped F logo covering the front entire lens. The logo is then mirrored to make the sunglasses pop even more, this has Fendi written all over it– literally.

I believe what makes these tone-on-tone sunglasses unique is how the frame extends above the surface area of the lens giving them an outline effect for extra definition, once again proving to me why I love these over-sized sunnies so much! A colour for every occasion this piece features five fun colour ways: red, brown, pink, blue and black. So the question is; which colour will we see you rocking this Autumn/Winter?

Eyesite Insight

The days are getting colder, the sun ever lower. Never fear, Eyesite are here! We’re here to do what we do best, provide you with amazing luxury eyewear you want to show off whatever the weather.

We’ve got some even more exciting news:
THE EYESITE SALE IS NOW ON!

We know you’ll want to grab your coat post-haste and see it for yourself but before you go, here are the things you need to know:

• You can get up to 50% off selected designer sunglasses!
• We have offers on prescription sunglasses too.
• There are offers available across all 3 of our Eyesite stores. If you don’t know where we live
then we can help you there.
• We’re not limited! We have a huge selection for both male and female eyewear enthusiasts!
• Just SOME of the brands included:

The list goes on but you’re probably wanting to get out there.

Whether you’ve already got a look in mind or whether you’re needing inspiration, our eyewear
stylists are here to help you build the eyewear wardrobe you have always dreamed of.

The precious CHOPARD SPECIAL EDITION. (brilliant sunshine on La Croisette!!)

Exciting times for the luxury Swiss powerhouse, as Chopard collaborate with Rihanna to launch their first jewellery collection, whilst giving us plenty to drool over with 2 limited edition masterpieces.... 

23kt Gold Special Edition Chopard

The “Precious” Special Edition has been designed as a tribute to the 70th edition of the Cannes Film Festival, an official Chopard partner for twenty years. The jewellery-glasses designed by De Rigo and Chopard flawlessly embody the incomparable atmosphere of the Festival: a blend of sophistication, glamour and seduction. The metal rims have been superimposed over thick lenses to create an original “clip-on” effect. Luminous and sophisticated, the rims in 23-carat gold plated metal are enhanced by clear crystals for the rose gold version and brown for its red counterpart, all applied by hand on the extension of the lenses. The round and feminine shape creates the appearance of a sparkling cloud, reminiscent of the dazzling splendour of “Precious Chopard” jewellery.

Mille Miglia Special Edition 90th Anniversary folding aviator.

We have a stunning piece from the Chopard collection to celebrate the 90th anniversary of the world’s most famous vintage car race, the Mille Miglia.

Chopard has been the official timekeeper and sponsor of the race since 1988, sharing a passion for performance with the Mille Miglia brand. The capsule collection offers luxury frames with sporty but elegant design traits, marked by a Red Arrow, the race’s logo. The lenses are polarised, to provide perfect vision and optical resolution in all driving conditions. Standout model is the folding aviator (picture). The aviator-shape model features soft touch rubberised temples with tyre tread engraving plus front and temple joints so it can fold compactly.

Dita's Grand Master 6 - Limited edition, gangster chic.

We're delighted to be a part of eyewear history, as only a thousand of these were produced and distributed WORLDWIDE...

TITANIUM LENS RIMS
HAND-TOOLED 5-AXIS MACHINED ACETATE FRONT

The Dita Grandmaster is the go to for a high impact, tough punching, no nonsense kind of luxury style. The Grandmaster 1 - 6 is arguably the most iconic series within Ditas star studded lines (alongside the Mach and Statesmen). It's everything we love about Dita, plus a little bit more, with the striking gold plated temples, beefy frame and unmistakable styling. They say once you try on a Dita frame, it's hard to go back; such is the comfort of the wear and quality of the build. And with the Grandmaster 6 you have this in abundance.

Paying homage to New Yorks golden era of Hip Hop, expect to see a fair share of famous faces getting their regular Dita fix, as the brand continues to steamroll ahead as the 'go to' brand for the A list and eyewear connoisseurs. 

All that's left is to pick your favourite.  - Blacked out, Black/Gold or Gold on Gold!!! Then get ready for our next drop for Summer 17 :)

Spreading the Sparkle - Jimmy Choo SS'17

When we heard Jimmy Choo were experimenting with (what was described as) 'glitter' a few seasons back, there were more raised eyebrows than champagne flutes. But never has the very famous phrase "don't judge the specs by its marketing pack" been more apt, (especially if the pack is covered in Jimmy Choo glitter)!!

Fast forward a couple of seasons to SS'17, Jimmy Choo have perfected what is categorically NOT the glitter we had feared, but instead the most delightful crystal powdered fabric,  that compliments a strong mix of vibrant colours in both classic and more directional shapes. In fact such is the impact of their latest innovative designs, JC have created a new wave of fans who may not have entered into sparkly territory before now, but now find themselves spoilt for choice with a type of hip sparkle they can finally relate to. Genius. Understated, modern and fashion forward glitter. Bet you didn't think we could put those 5 words in the same sentence.

Showcasing more finesse with their use of sparkle - including glittered plex glass, swarovski 3D embelllishments and yet new colours of their crystal fabric; JC now seem to to be casually jogging across the tightrope that is jewellery eyewear. Having created this Summers coolest, most accessible and fashion forward jewellery collection, we can't wait to spread the sparkle this season!!

Willow Smith stars in Chanel's FW '16 / 17 campaign

It's the time to shine for the next generation - certainly as far as Chanel & the legendary Karl Lagerfeld are concerned. Following in the footsteps of the unmistakable Cara Delevingne and Lily Rose Depp, Chanel have sprinkled an extra helping of youthful stardust on recent campaigns. And the result? Well; Smith is viewed by Chanel as a face that embodies the spirit of her generation - and that very same energy has come across in Chanel's recent campaigns. The brand emits more pizzazz, edge and fire in its belly; perhaps 3 adjectives not regularly used to describe Chanel. We love the new campaign, naturally :) But what do YOU think? Send us your views via our Facebook page. 

#allabouttheeyewear

Let the games begin.... Oakley X RIO 2016

Years of hard work, blood, sweat and tears; rest in the hands of hours, minutes or a matter of seconds.

It's only right you come prepared.

The Oakley Olympic class of 2016 (AND you too if you're lucky enough to grab a pair from us) will experience only the best from this exclusive Oakley collection....

Oakley HDO (High Definition Optics) optimizes safety and performance to meet the the highest demands of professional athletes who settle for nothing less than the clearest, sharpest, most accurate vision. Impact Protection guarantees uncompromising protection against high-mass and velocity impact that no other lens offers. Oakley Plutonite Lens material stops every wavelength of ultraviolet radiation from the sun's thermonuclear furnace, not just the lower energy form called "UVA". HDPolarized lenses are in a class of their own, using a precise infusion molding process to produce one comprehensive single layered lens.

#teamoakley